Browsing by Author "Palmer, Mark"
Dissidents with an innovation cause? Non-institutionalized actors' online social knowledge sharing solution-finding tensions and technology management innovation Authors:De Kervenoael, Ronan; Bisson, Christophe; Palmer, Mark
Publisher and Date:(Emerald Group Publishing Limited, 2015)Purpose - Traditionally most studies focus on institutionalized management-driven actors to understand technology management innovation. The purpose of this paper is to argue that there is a need for research to study the nature and role of dissident non-institutionalized actors' (i.e. outsourced web designers and rapid application software developers). The authors propose that through online social knowledge sharing non-institutionalized actors' solution-finding tensions enable technology management ...
Web Designers, Social E-Value Creation and E-Business Planning: Understanding Resistance from Conflicting Demands Authors:De Kervenoael, Ronan; Bisson, Christophe; Palmer, Mark
Publisher and Date:(Igi Global, 2012)This chapter investigates the conflicting demands faced by web designers in the development of social e-atmospherics that aim to encourage e-value creation, thus strengthening and prolonging market planning strategies. While recent studies have shown that significant shifts are occurring concerning the importance of users' generated content by way of social e-communication tools (e.g. blogs), these trends are also creating expectations that social and cultural cues ought to become a greater part ...