Browsing by Author "Vatikiotis, Pantelis"
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Gezi Movement and the Networked Public Sphere: A Comparative Analysis in Global Context
The article draws on Gezi protests that took place in Turkey during the summer of 2013 inquiring the extent to which they were part of a global cycle of contention that has shocked the world the last 5 years. In this regard concepts and constructs of social movement new media networking and public sphere provide analytical tools to probe into the area. Issues that are addressed and critically discussed include the evaluation of the contemporary protest movements in terms of the global diffusion ...
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Social media impact on television in yemen : the case of belqees tv
Television industry experienced many changes in the digital era and social media is considered as the latest contributor to those changes as it becomes an important part of any TV station. This research is studying the impact of social media on television in Yemen with further focus on Belqees TV. The research includes reflections on the media convergence and its types of technological structural economic convergence and convergent audience. The study is using a mixed research method of quantitative ...
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Social media impact on television in yemen: the case of belqees tv
Television industry experienced many changes in the digital era and social media is considered as the latest contributor to those changes as it becomes an important part of any TV station. This research is studying the impact of social media on television in Yemen with further focus on Belqees TV. The research includes reflections on the media convergence and its types of technological, structural, economic convergence and convergent audience. The study is using a mixed research method of quantitative ...
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The body image in media and its impact on female adolescents in Pakistan
Today if we look at a magazine cover or a television commercial the odds are that the woman are being shown as tall and extremely thin. Media and our society have eventually begun to cast out those who do not fit this ideal image of beauty which has been set as a standard by the media. This research aims in finding and examining the impact of the body image in media on the female adolescents with the specific focus laid on the body dissatisfaction self-esteem and eating disorders. The research is ...
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What should ott brands post to engage with consumers on instagram?
This study analyzes the most engaging content categories on Instagram. In order to understand and analyze the digital consumer engagement, Instagram content shared by two OTT brands, Netflix and BluTV will be examined. The aim of the study is to introduce an understanding on what factors indicate the essentials of a branded Instagram content created as a digital content marketing effort of an OTT brand in terms of digital consumer engagement by means of relational content analysis. The analysis ...