Browsing by Subject "Cable Television"
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Publisher and Date:(Kadir Has University, 2016)The proliferation of networks using narrowcasting for their original drama serials in the United States proved that protagonist types different from conventional heroes can appeal to their target audiences. While this success of anti-hero narratives in television serials starting from late 1990s raises the question of “quality television” developing audience measurement models of networks make alternative narratives based on anti-heroes become widespread on the U.S. television industry. This thesis ...