Browsing by Subject "Product pricing"
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A behavioral study for examining the compliance of pricing models in revenue management theory with the decisions of human decision makers Authors:
Publisher and Date:(Kadir Has University, 2020)This study involves four computer-based experiments based on different assumptions which are performed in a laboratory-setting. The behavior patterns of the subjects and the degree of deviation of these behaviors from optimal strategies are analyzed by various statistical methods. The common aim of the experiments examined in this thesis is to understand how successful Revenue Management theoretical models are in explaining real human behavior. In various cases, it has been possible to determine ...