Browsing by Publisher "Taylor and Francis Group"
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Applying a behavioural and operational diagnostic typology of competitive intelligence practice: empirical evidence from the SME sector in Turkey Authors:
Publisher and Date:(Taylor and Francis Group, 2012)This paper reports on an empirical study conducted within the SME sector in the city of Istanbul Turkey. The findings from this study enabled the creation of a behavioural and operational typology of competitive intelligence practice one developed from the work of S. Wright D.W. Pickton and J. Callow (2002. Competitive intelligence in UK firms: A typology. Marketing Intelligence & Planning 20 349-360). Using responses to questions which indicated a type of behaviour or operational stance towards ...