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dc.contributor.authorWright, Sheila
dc.contributor.authorBisson, Christophe
dc.contributor.authorDuffy, Alistair P.
dc.date.accessioned2019-06-28T11:11:09Z
dc.date.available2019-06-28T11:11:09Z
dc.date.issued2012
dc.identifier.issn0965-254Xen_US
dc.identifier.urihttps://hdl.handle.net/20.500.12469/1481
dc.identifier.urihttps://doi.org/10.1080/0965254X.2011.628450
dc.description.abstractThis paper reports on an empirical study conducted within the SME sector in the city of Istanbul Turkey. The findings from this study enabled the creation of a behavioural and operational typology of competitive intelligence practice one developed from the work of S. Wright D.W. Pickton and J. Callow (2002. Competitive intelligence in UK firms: A typology. Marketing Intelligence & Planning 20 349-360). Using responses to questions which indicated a type of behaviour or operational stance towards the various strands of CI practice under review it has been possible to identify areas where improvements could be made to reach an ideal situation which could garner significant competitive advantage for the SMEs surveyed. © 2012 Copyright Taylor and Francis Group LLC.en_US]
dc.language.isoengen_US
dc.publisherTaylor and Francis Groupen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectBehaviouren_US
dc.subjectCompetitive intelligenceen_US
dc.subjectSMEsen_US
dc.subjectTurkeyen_US
dc.subjectTypologyen_US
dc.titleApplying a behavioural and operational diagnostic typology of competitive intelligence practice: empirical evidence from the SME sector in Turkeyen_US
dc.typearticleen_US
dc.identifier.startpage19en_US
dc.identifier.endpage33
dc.relation.journalJournal of Strategic Marketingen_US
dc.identifier.issue1
dc.identifier.volume20en_US
dc.departmentFakülteler, İşletme Fakültesi, Yönetim Bilişim Sistemleri Bölümüen_US
dc.identifier.wosWOS:000211050300003en_US
dc.identifier.doi10.1080/0965254X.2011.628450en_US
dc.identifier.scopus2-s2.0-84858327437en_US
dc.institutionauthorBisson, Christopheen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US


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