| dc.contributor.author | Oberer, Birgit | |
| dc.contributor.author | Erkollar, Alptekin | |
| dc.date.accessioned | 2019-06-27T08:03:44Z | |
| dc.date.available | 2019-06-27T08:03:44Z | |
| dc.date.issued | 2013 | |
| dc.identifier.issn | 1877-0428 | en_US |
| dc.identifier.uri | https://hdl.handle.net/20.500.12469/833 | |
| dc.identifier.uri | https://doi.org/10.1016/j.sbspro.2013.10.177 | |
| dc.description.abstract | The course concept introduced in this paper was implemented in 2011 in a university in Austria and shows an approach for integrating mobile learning modules in higher education. The results of the course as revealed in the research show the advantages as well as the potential for improvement of the system and its use in higher education. (C) 2013 The Authors. Published by Elsevier Ltd. | en_US] |
| dc.language.iso | eng | en_US |
| dc.publisher | Elsevier Science Bv | en_US |
| dc.rights | info:eu-repo/semantics/openAccess | en_US |
| dc.subject | Mobile learning | en_US |
| dc.subject | Higher education | en_US |
| dc.subject | Marketing | en_US |
| dc.subject | E-Learning | en_US |
| dc.title | Mobile learning in higher education: A marketing course design project in Austria | en_US |
| dc.type | conferenceObject | en_US |
| dc.identifier.startpage | 2125 | en_US |
| dc.identifier.endpage | 2129 | |
| dc.relation.journal | 3rd World Conference On Learning, Teaching And Educational Leadership | en_US |
| dc.identifier.volume | 93 | en_US |
| dc.department | Fakülteler, İşletme Fakültesi, Yönetim Bilişim Sistemleri Bölümü | en_US |
| dc.identifier.wos | WOS:000342763100357 | en_US |
| dc.identifier.doi | 10.1016/j.sbspro.2013.10.177 | en_US |
| dc.institutionauthor | Oberer, Birgit | en_US |
| dc.relation.publicationcategory | Konferans Öğesi - Uluslararası - Kurum Öğretim Elemanı | en_US |
