İşletme Bölümü Koleksiyonu: Recent submissions
Now showing items 21-40 of 75
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"Türkiye'de Bireysel Emeklilik Sistemine Katılım Kararını Etkileyen Faktörler"
(İstanbul Okan Üniversitesi, 2017)Bu çalışmanın amacı, Türkiye’de bireysel emeklilik sistemine giriş ve otomatik katılımdan cayma kararını etkileyen faktörleri ortaya koymaktır. 130 kişiden kolayda örnekleme ile elde edilen verinin lojistik regresyon ... -
Responses to replica (vs. genuine) touristic experiences
(Pergamon-Elsevier Science, 2020)A growing trend in tourism is the use of replica experiences. Yet, consumers' responses to replica (vs. genuine) touristic experiences are mostly overlooked in the literature. In this paper, we propose that consumers' ... -
Corporate Diversification, Grup Affiliation and Firm Value: Evidence from Turkey
(Bankacılık Düzenleme ve Denetleme Kurumu, 2014)The objective of this study is to investigate the impact of corporate diversification in a sample of 255 Turkish firms for the period between 2006 and 2012. Regression results indicate that diversified firms trade at a ... -
FACTORS AFFECTING FINANCIAL CONSUMERS' PRIVATE PENSION PLAN DECISIONS: A LITERATURE REVIEW AND A CONCEPTUAL FRAMEWORK PROPOSAL
(Ali Çağlar Çakmak, 2016)The objective of this study is to propose a framework related to financial consumers’ private pension plan decisions. Specifically, we review the factors affecting consumers’ participation, contribution and asset allocation ... -
Considerations and Confusions about theRegulatory Focus Theory and a Future Agendafor Researchers in Marketing
(Boğaziçi Üniversitesi, İktisadi ve İdari Bilimler Fakültesi, 2017)The regulatory focus theory is the mark of a paradigm shift away from a unidimensional hedonism towards a multiplicity of regulatory foci. It possesses great explanatory power; however a lot remains unresolved despite a ... -
Duygu Durumunun Tüketici Şikayet Davranışına Etkisi Hakkında Bir Pilot Çalışma
(Melih Topaloğlu, 2018)Bu pilot çalışmanın amacı, duygu durumunun tüketici şikâyet davranışı üzerindeki etkisini incelemek ve oluşturulan kavramsal modelin ön testini yapmaktır. Çalışmanın kavramsal modeli, algılanan marka değeri, algılanan ... -
Markaların Sosyal Medya Yardım Masası Hesaplarına Yapılan Şikayetlerin Analizi: Yüksek Teknoloji Ürünleri Üzerine Bir Çalışma
(Melih Topaloğlu, 2018)Bu araştırmada marka müşterilerinin satın alıp kullandıkları ürünlerle ilgili istek ve şikayetlerini ilettikleri çevrimiçi yardım masalarıyla olan etkileşimi incelenerek markaların şikayetlere nasıl yanıt verdikleri ve ... -
CONSUMER IMPULSIVE BUYING TENDENCY SCALE DEVELOPMENT USING MIXED METHODOLOGY
(Beykoz Üniversitesi, 2018)In the domains of marketing and consumer behavior, there has been a paradigmatic shift from fully rational and mechanical human beings towards the dominance of feelings, irrationalities and impulses. Hence, there has ... -
Using Fuzzy Set Theory in the Comparison of Customer Satisfaction Levels
(Süleyman Demirel Üniversitesi, 2019)Customer satisfaction is the key to the survival and profitability of all businesses. In the ever-changing business world, this concept has gained more importance. In particular, in industries where new firms based on ... -
Ürün Tercihlerini Etkileyen Ambalaj Tasarım Faktörlerinin Kısmi Yarar Konjoint Analizi İle Belirlenmesi: Organik Sabun Ürünü Üzerine Bir Çalışma
(Adem Anbar, 2019)Bu çalışmanın amacı farklı ambalaj tasarımlarının tüketici satın alma niyetine olan etkilerini ortaya koymak ve bu etkinin hangi ambalaj tasarımı için en fazla olduğunu belirlemektir. Bu amaçla ambalaj tasarımında bulunan ... -
PAZARLAMA BİLİMİNDE DUYGU VE DUYGU DURUMU KAVRAMLARI İÇİN BAZ ALINMIŞ TEORİLER
(Cahit Aydemir, 2019)Günlük hayatın ve insan benliğinin ayrılmaz birer parçası olan duygular, pazarlama bilimi içerisinde çeşitli bağlamlarda çalışılmıştır. Bu makalenin amacı, duygu ve duygu durumu kavramlarının pazarlama bilimi içerisinde ... -
Corporate Social Responsibility and Financial Performance: The Moderating Role of Ownership Concentration in Turkey
(MDPI, 2019)The objective of this study is to investigate the impact of corporate social responsibility (CSR) engagement on firm financial performance in a developing country, Turkey, and to analyze the moderating role of ownership ... -
Customer Participation Variation and Its Impact on Customer Service Performance: Underlying Process and Boundary Condition
(Sage Publications, 2020)Drawing on the customer participation (CP) literature, this research proposes that CP variation is the degree to which employees perceive variability across customers with regard to customers sharing information, time, and ... -
Efficiency analysis of emergency departments in metropolitan areas
(Elsevier, 2020)The demand in the healthcare industry is increasing exponentially due to aging population of the world and this is leading to a rapid increase in the cost of healthcare. The emergency departments of the hospitals are the ... -
An investigation of financial literacy money ethics and time preferences among college students: A structural equation model
(Emerald Group Publishing Limited, 2019)Purpose: Financial literacy has a strong influence on financial well-being and it is a concept especially important for college students who start to develop their financial habits. The purpose of this paper is to examine ... -
The “karakoncolos/kalikancaros” belief in Turkish and Greek sources [Türkçe ve yunanca kaynaklarda karakoncolos/kalikancaros inancı]
(Milli Folklor Dergisi, 2018)The belief in “karakoncolos/kalikancaros” is seen in a wide geography spreading from Central Anatolia and Black Sea region in Turkey to Balkan Peninsula including Greece Bulgaria and Serbia. Though karakoncolos is defined ... -
Attitudes towards knowledge management in Turkish companies
(2002)Attitudes towards knowledge management in Turkish companies are discussed. More and more companies in Turkish economy are allocating responsibility and a budget for knowledge management. Analysis show that the acts of ... -
Family involvement, corporate governance and dividends in Turkey
(Emerald Group Publishing Limited, 2019)Purpose: The purpose of this paper is to investigate the relationship between dividends and family involvement as well as corporate governance characteristics among Turkish public firms. Design/methodology/approach: Using ... -
An analysis of the unemployment selected MENA countries and Turkey
(2008)One of the most important economic and social problems of the Middle East and North Africa (MENA) is the high rate of unemployment. Unemployment in the selected MENA countries like Egypt Israel Jordan and Turkey are examined ... -
Quality of health care and patient satisfaction: An exploratory investigation of the 5Qs model at Turkey
(2010)Purpose - The aim of this research is to examine the major factors affecting patients' perception of cumulative satisfaction and to address the question whether patients in Istanbul evaluate quality of health care to be ...