Looking at the history of international broadcasting, one can observe that governments utilised international media as an element of public diplomacy as early as 1930s. Some of the first examples are seen at the BBC (British Broadcasting Corporation) World Service, which runs a Turkish Service since 1939. This research examines the factors that impact on international broadcasting and takes the BBC World Service as an example. It focuses on its Turkish Section in order to consider the changing ...

The current study investigates the special in-group dynamics of women between 55-65 years, and demonstrates the need for "Facebook usage" for that specific age group. The research question assesses the reasons behind the Facebook usage need and intention, for the women between 55-65 years. It is true that the underlying reasons behind social media usage is related to many sociologic and psychological factors, and the Facebook usage of women aged between 55-65 can only be explained by first examining ...

This study aims to understand the convergence of television series in Turkey as distribution platforms move from television to internet. It adopts qualitative research methods where a number of in-depth interviews were conducted with producers, directors, script writers, content managers and representatives of internet-distributed television platforms working in both mainstream television and web series. The study discusses technological, cultural and economic convergence in television series in ...

Bu çalışmanın amacı, yeni birer reklam mecrası haline dönüşen dijital platformların Türk Reklam Ajanslarının kreatif departmanlarının işleyişine etkilerini araştırmaktır. Reklam sektöründe son yıllarda yaşanan dijital dönüşümün, reklamın en önemli unsuru olan yaratıcılık becerisini nasıl değiştirdiğini, yaratıcı departmanların bu değişimle birlikte nasıl bir dönüşüm yaşadığını incelemektir. Öncelikle reklam tarihinin ve yaratıcılığın tarihsel gelişiminin inceleneceği bu çalışmada yakın zamanda ...

Duolingo is one of the successful examples of games with a purpose (GWAPs) that teach languages for free. Recently Duolingo started providing Arabic interface for Arabic speakers and the number of subscribers is increasing day by day. This research aims to explore the Arabic interface of the game precisely the one that teaches English. in this interface the number of learners reached 7.181 million users in December 2016. All the users are Arabic native speakers that are trying to learn English for ...

Technology and the individual have a reciprocal and transformative relation and the area, which is affected by this relation, is more sophisticated than the idea that technology is shaping the society. To understand the sophistication of the relation between technology and the society; historical, cultural, economic and sociologic dimensions should be considered rather than "techno-deterministic" descriptions for the topic. In order to express the developments in the area of media; the concept ...

This thesis is aimed to reveal the impact of the clickbait content to online news readers. Study focuses on the readers' perception of the clickbait and analyzes their behavior to these content and examines how they interact with these news. To understand these effects, study has three research sections made of interviews and survey analysis. First part is an online, quantitative survey research. Attendees answer questions regarding their habits of consuming news, the mediums they use to consume ...

The aim of this research is to comprehend the internet users' perception of trust towards health news on the web while seeking medical information in Turkey. Thus, the purpose is to emphasize the effect of new media in health communication. For that purpose, the researcher conducted an online survey among 201 internet users in Turkey. To investigate the current situation and challenges in related industries on the web, 5 online interviews were conducted with two persons from hospital sites, two ...