Browsing by Subject "Netflix"
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From TRT to Netflix: Implications of Convergence for Television Dramas in Turkey
(Springer International Publishing, 2020)Since the1980s, the television (TV) drama has proved to be one of the most dominant formats on Turkish TV channels and occupied major slots on primetime throughout the 1990s and 2000s. As Internet penetration grew, on-demand ... -
Turkish television serial production processes: Limitations on creative practices in the digital era
(Kadir Has Üniversitesi, 2019)Turkish television serials form a great part of the media industry of Turkey. This study focuses on the production practices of Turkish television serials that changed in the last decade due to the expansion of Turkish ... -
What should ott brands post to engage with consumers on instagram?
(Kadir Has Üniversitesi, 2019)This study analyzes the most engaging content categories on Instagram. In order to understand and analyze the digital consumer engagement, Instagram content shared by two OTT brands, Netflix and BluTV will be examined. ...