Browsing Scopus İndeksli Yayınlar Koleksiyonu by Subject "Tourism marketing"
Now showing items 1-2 of 2
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The Effect of Geographical Indications over Tourism Marketing: Case of Turkey
(Int Business Information Management Assoc-IBIMA, 2018)In changing and developing world conjunction competition is not only among products services or companies but also between countries and cities. We can list many traditional methods that increase competitive power in tourism ... -
Experience consumption in Turkey
(Emerald Group Publishing Ltd., 2018)The consumer behaviour literature is evolving towards the assumption that products are inherently experiential bundles, and after all, all businesses are operating within the experienced economy. Experiences are much more ...