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Now showing items 1041-1050 of 1068
Finansal Hizmet İşletmelerinde Kurumsal Reklamcılık
(İstanbul Üniversitesi İletişim Fakültesi, 2007)
Kurumsal reklamcılık, bütünleşik pazarlama iletişimi anlayışı dahilinde, halkla ilişkiler ve reklamın birlikte hareket ettiği bir alandır. Kurumsal reklam, kurum kültürü, kurum kimliği ve kurum imajı gibi halkla ilişkilerin ...
Bankacılık Hizmetlerinde İletişim Süreci: Bankalarda Reklam Faaliyetleri
(Marmara Üniversitesi, Sos. Bil. Enst., 2008)
Ülkelerin kalkınmasında önemli bir rol üstlenen bankalar, hedef kitlelerinde marka bağımlılığını yaratabilmek, piyasadaki paylarını arttırabilmek amacıyla pazarlama iletişiminden yararlanmaktadırlar. Bankalar bu amaçları ...
Evaluation of the COVID-19 Pandemic Intervention Strategies with Hesitant F-AHP
(Hindawi, 2020)
In this study, a hesitant fuzzy AHP method is presented to help decision makers (DMs), especially policymakers, governors, and physicians, evaluate the importance of intervention strategy alternatives applied by various ...
All the Dark Triad and some of the Big Five traits are visible in the face
(Pergamon-Elsevıer Scıence Ltd, 2021)
Some of the recent studies suggested that people can make accurate inferences about the level of the Big Five and the Dark Triad personality traits in strangers by only looking at their faces. However, later findings ...
Adoption of Mobile Health Apps in Dietetic Practice: Case Study of Diyetkolik
(Jmır Publıcatıons, Inc, 130 Queens Quay E, 2020)
Background: Dietetics mobile health apps provide lifestyle tracking and support on demand. Mobile health has become a new trend for health service providers through which they have been shifting their services from clinical ...
Joint Pricing and Ordering Problem with Charitable Donations
(Mdpi, 2020)
Finding the correct pricing strategy for a product with multiple versions is an issue for retailers from various industries. In this paper, joint pricing and ordering problem is considered for a product that has two versions ...
Hourly electricity demand forecasting using Fourier analysis with feedback
(Elsevıer, 2020)
Whether it be long-term, like year-ahead, or short-term, such as hour-ahead or day-ahead, forecasting of electricity demand is crucial for the success of deregulated electricity markets. The stochastic nature of the demand ...
What Can We Estimate From Fatality and Infectious Case Data Using the Susceptible-Infected-Removed (SIR) Model? A Case Study of Covid-19 Pandemic
(Frontıers Medıa Sa, 2020)
The rapidly spreading Covid-19 that affected almost all countries, was first reported at the end of 2019. As a consequence of its highly infectious nature, countries all over the world have imposed extremely strict measures ...
Throughput maximization in discrete rate based full duplex wireless powered communication networks
(John Wıley & Sons Ltd, 2020)
In this study, we consider a discrete rate full-duplex wireless powered communication network. We characterize a novel optimization framework for sum throughput maximization to determine the rate adaptation and transmission ...
Across dimensions: Two- and three-dimensional phase transitions from the iterative renormalization-group theory of chains
(2020)
Sharp two- and three-dimensional phase transitional magnetization curves are obtained by an iterative renormalization-group coupling of Ising chains, which are solved exactly. The chains by themselves do not have a phase ...