Browsing İletişim Fakültesi by Subject "Public relations"
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Halkla İlişkiler Perspektifinden Kurumsal Vatandaşlık Anlayışına Bir Bakış
(Galatasaray Üniversitesi İletişim Fakültesi, 2011)In our contemporary world, especially for big companies, the notion of corporate responsibility conscience has been pretty important to gain and sustain reputation in the eyes of their stakeholders. Many companies have ... -
Pathways of connection: An analytical approach to the impacts of public diplomacy
(Elsevier Science Inc, 2015)Public diplomacy albeit its functional similarities with public relations and other corporate communication tools is inherently a foreign policy tool used by practitioner states to advance their national interests and ...