Browsing Scopus İndeksli Yayınlar Koleksiyonu by Subject "Facebook"
Now showing items 1-2 of 2
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How to engage consumers through effective social media use-guidelines for consumer goods companies from an emerging market
(Universidad de Talca, 2021-07)This study aims to establish actionable guidelines and provide strategic insights as a means of increasing the social media effectiveness of consumer brands. Post-related factors in addition to the contextual and temporal ... -
The Role of Legacy Media and Social Media in Increasing Public Engagement About Violence Against Women in Turkey
(Sage Publications Ltd, 2022)Evidence that women have paid the price of what has been labeled the shadow pandemic is found in the increase in violence against them. The rates of femicide and lack of trust in the Turkish judicial system of the authoritarian ...