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How to engage consumers through effective social media use-guidelines for consumer goods companies from an emerging market
(Universidad de Talca, 2021-07)
This study aims to establish actionable guidelines and provide strategic insights as a means of increasing the social media effectiveness of consumer brands. Post-related factors in addition to the contextual and temporal ...
Random CapsNet forest model for imbalanced malware type classification task
(Elsevier, 2021)
Behavior of malware varies depending the malware types, which affects the strategies of the system protection software. Many malware classification models, empowered by machine and/or deep learning, achieve superior ...