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Applying a behavioural and operational diagnostic typology of competitive intelligence practice: empirical evidence from the SME sector in Turkey
(Taylor and Francis Group, 2012)
This paper reports on an empirical study conducted within the SME sector in the city of Istanbul Turkey. The findings from this study enabled the creation of a behavioural and operational typology of competitive intelligence ...
Web Designers, Social E-Value Creation and E-Business Planning: Understanding Resistance from Conflicting Demands
(Igi Global, 2012)
This chapter investigates the conflicting demands faced by web designers in the development of social e-atmospherics that aim to encourage e-value creation, thus strengthening and prolonging market planning strategies. ...