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Now showing items 31-37 of 37
The rise of cultural mega-events and shifting mega-event trends
(Routledge, 2020)
[Abstract Not Available]
Genoa European Capital of Culture 2004 A cultural mega-event embedded within a strategic vision for heritage development
(Routledge, 2020)
[Abstract Not Available]
Introduction Mega-events and the city
(Routledge, 2020)
[Abstract Not Available]
Key issues emerging from the overlap of heritage and mega-events
(Routledge, 2020)
[Abstract Not Available]
Conclusions Considerations for future historic cities hosting mega-events
(Routledge, 2020)
[Abstract Not Available]
Detection of Click Spamming in Mobile Advertising
(Springer Science and Business Media B.V., 2020)
Most of the marketing expenditures in mobile advertising are conducted through real-time bidding (RTB) marketplaces, in which ad spaces of the sellers (publishers) are auctioned for the impression of the buyers’ (advertisers) ...
Markdown Optimization in Apparel Retail Sector
(Springer Science and Business Media B.V., 2020)
Price discounts, known as markdowns, are important for fast fashion retailers to utilize inventory in a distribution channel using demand management. Estimating future demand for a given discount level requires the evaluation ...