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Social commerce motivations, trust and intentions: An investigation from generational perspectives
(Kadir Has Üniversitesi, 2020)
Sosyal ticaret, sosyal etkileşimi desteklemek için sosyal ağları kullanarak çevrim içi ticari işlemleri ve ürün ve hizmet satın alımlarını içeren bir e-ticaret dalıdır. Birçok şirket Web 2.0 ve ilgili teknolojilerini ...
The effect of relationship marketing on customer loyalty: An investigation in the transportation sector
(Kadir Has Üniversitesi, 2020)
Customer satisfaction and customer loyalty are essential concepts in today's business world, where gaining a competitive advantage is becoming increasingly hard, and sustainability becomes more complicated day by day. In ...
An investigation of online dating application motivations and behaivor
(Kadir Has Üniversitesi, 2020)
Çevrimiçi flört uygulamaları, insanların birbirleriyle bağlantı kurma biçiminde devrim yaratmıştır. çevrimiçi buluşma hizmetleri pazarı 2017 yılında 6 milyon dolar iken 2025 yılına kadar 9 milyon dolara ulaşması beklenmektedir ...
The effects of service quality and e-service quality on customer satisfaction, e-satisfaction, loyalty, e-loyalty: A study on aviation sector
(Kadir Has Üniversitesi, 2020)
The main aim of this thesis is clarifying the effects of factors (tangibles factors, reliability, assurance, empathy and also enthusiasm) on customer satisfaction and also customer loyalty, the first of which is accepted ...
Research ethical issues while collecting free data from social media and its impact on consumer perception
(Kadir Has Üniversitesi, 2020)
Early developments on the internet and the improvement of social media have encouraged the interconnectivity of consumers. Consumers have social cooperation's through social media, such as online sites, networks, evaluations, ...
Access to finance and firm performance in Africa
(Kadir Has Üniversitesi, 2022-07)
Firm growth potentially translates positive effects to the economy, and thus likely to spur growth. Importantly, firm growth is heavily conditioned on financing. This thesis takes an interest on firms’ financing and ...
Federated anomaly detection for log-based defense systems
(Kadir Has Üniversitesi, 2022-04)
The adaptation of Industry 4.0 and IoT creates a vast network which opens up various new vulnerabilities to systems. Increasing number of cyber attacks becomes more sophisticated which impedes functionality of enterprises ...
The effect of signals on new venture funding in the context of an emerging market
(Kadir Has Üniversitesi, 2022-05)
New ventures need to access external financial resources to exploit market opportunities. As they do not yet have track records such as proven technologies, finished products, and verified market demand, prospective investors ...
Forecasting employees' promotion based on the personal indicators by using a machine learning algorithm
(Kadir Has Üniversitesi, 2022-06)
Job promotion is considered one of the most important issues of importance in any organization, as it is vital for administrative development, and a means of motivating the worker for self-development and willingness to ...
Data-driven advertising: The effectiveness of dynamic product ads (Dpas)
(Kadir Has Üniversitesi, 2021)
Dynamic Product Ads (DPAs) are data-driven online advertising forms for mostly remarketing purposes or detect consumers who are interested in that category of product. Both large-scale and small-scale businesses can use ...