Browsing İşletme Bölümü Koleksiyonu by Issue Date
Now showing items 41-60 of 75
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Pazarlamada Yeni Bir Yaklaşım: Girişimsel Pazarlama
(TÜRKİYE EKONOMİK VE MALİ ARAŞTIRMALAR VAKFI, 2017)Literatür taraması şeklinde gerçekleştirilen bu çalışmada girişimsel pazarlama kavramsal olarak ele alınmıştır. Çalışmada girişimsel pazarlamanın tanımı ve yedi farklı boyutu, girişimsel pazarlama ve geleneksel pazarlamanın ... -
Municipal solid waste management via multi-criteria decision making methods: A case study in Istanbul Turkey
(Elsevier Science, 2018)In contemporary era solid waste management has become an important issue for developing countries. Rapidly increasing population higher life-standards and technological advancements consistently increase the amount and the ... -
Alone but together autonomous but related: Self-construal effects on happiness in social experiences
(Wiley, 2018)Communal tables and open workspaces have become popular servicescapes that is contemporary spaces for experiencing dining or working alone but together. Previous research demonstrates that experiencing with close others ... -
Unpacking the Relationship Between Sales Control and Salesperson Performance: A Regulatory Fit Perspective
(Amer Marketing Assoc, 2018)The literature examining the effect of sales control on salesperson performance is at best equivocal. To reconcile inconsistencies in empirical findings this research introduces two new types of salesperson learning: ... -
Corporate Governance and Tunneling: Empirical Evidence from Turkey
(Economics Bulletin, 2018)This study investigates whether internal governance mechanisms affect tunneling through intercorporate loans for a sample of Turkish listed non-financial firms over the period 2006 to 2014. While the findings reveal a ... -
The “karakoncolos/kalikancaros” belief in Turkish and Greek sources [Türkçe ve yunanca kaynaklarda karakoncolos/kalikancaros inancı]
(Milli Folklor Dergisi, 2018)The belief in “karakoncolos/kalikancaros” is seen in a wide geography spreading from Central Anatolia and Black Sea region in Turkey to Balkan Peninsula including Greece Bulgaria and Serbia. Though karakoncolos is defined ... -
Time Space and Closure in Karamanlidika Temasa-i Dunya ve Cefakar u Cefakes : Rewriting Polipathis
(Ahmet Yesevi University, 2018)This article criticises the argument that then arrative fiction called Temasa-i Dunya ve Cefakar u Cefakes (1871-1872) by Evangelinos Misailidis (1820-1890) an Ottoman Christian-Orthodox citizen is just a mere imitation ... -
Duygu Durumunun Tüketici Şikayet Davranışına Etkisi Hakkında Bir Pilot Çalışma
(Melih Topaloğlu, 2018)Bu pilot çalışmanın amacı, duygu durumunun tüketici şikâyet davranışı üzerindeki etkisini incelemek ve oluşturulan kavramsal modelin ön testini yapmaktır. Çalışmanın kavramsal modeli, algılanan marka değeri, algılanan ... -
Markaların Sosyal Medya Yardım Masası Hesaplarına Yapılan Şikayetlerin Analizi: Yüksek Teknoloji Ürünleri Üzerine Bir Çalışma
(Melih Topaloğlu, 2018)Bu araştırmada marka müşterilerinin satın alıp kullandıkları ürünlerle ilgili istek ve şikayetlerini ilettikleri çevrimiçi yardım masalarıyla olan etkileşimi incelenerek markaların şikayetlere nasıl yanıt verdikleri ve ... -
CONSUMER IMPULSIVE BUYING TENDENCY SCALE DEVELOPMENT USING MIXED METHODOLOGY
(Beykoz Üniversitesi, 2018)In the domains of marketing and consumer behavior, there has been a paradigmatic shift from fully rational and mechanical human beings towards the dominance of feelings, irrationalities and impulses. Hence, there has ... -
Empirical Evidence of Revenue Management in the Cruise Line Industry
(Sage Publications Inc, 2019)Revenue management (RM) has received considerable attention from both academic and business professionals. It encompasses several techniques regarding capacity allocation pricing and resource management of fixed time-sensitive ... -
Corporate Social Responsibility and Financial Performance: The Moderating Role of Ownership Concentration in Turkey
(MDPI, 2019)The objective of this study is to investigate the impact of corporate social responsibility (CSR) engagement on firm financial performance in a developing country, Turkey, and to analyze the moderating role of ownership ... -
Role conflict role ambiguity and proactive behaviors: does flexible role orientation moderate the mediating impact of engagement?
(Routledge Journals Taylor & Francis Ltd, 2019)This study investigates the relationships between role conflict role ambiguity and proactive behaviors at work (i.e. individual innovation and taking charge) as mediated by work engagement. It also investigates the moderating ... -
How does self-concept clarity influence happiness in social settings? The role of strangers versus friends
(Routledge Journals Taylor & Francis Ltd, 2019)Self-concept clarity (SCC) defined as the extent to which the content of an individual's self-beliefs is clearly and confidently defined and internally consistent influences experiences in social relationships. This paper ... -
Frontline Employee Feedback-Seeking Behavior: How Is It Formed and When Does It Matter?
(Sage Publications Inc, 2019)This research comprises two studies that extend the literature on the proactive behavior of feedback seeking. Study 1 uses cross-sectional data from frontline employees across 51 apparel stores to examine how feedback ... -
An investigation of financial literacy money ethics and time preferences among college students: A structural equation model
(Emerald Group Publishing Limited, 2019)Purpose: Financial literacy has a strong influence on financial well-being and it is a concept especially important for college students who start to develop their financial habits. The purpose of this paper is to examine ... -
Family involvement, corporate governance and dividends in Turkey
(Emerald Group Publishing Limited, 2019)Purpose: The purpose of this paper is to investigate the relationship between dividends and family involvement as well as corporate governance characteristics among Turkish public firms. Design/methodology/approach: Using ... -
Ürün Tercihlerini Etkileyen Ambalaj Tasarım Faktörlerinin Kısmi Yarar Konjoint Analizi İle Belirlenmesi: Organik Sabun Ürünü Üzerine Bir Çalışma
(Adem Anbar, 2019)Bu çalışmanın amacı farklı ambalaj tasarımlarının tüketici satın alma niyetine olan etkilerini ortaya koymak ve bu etkinin hangi ambalaj tasarımı için en fazla olduğunu belirlemektir. Bu amaçla ambalaj tasarımında bulunan ... -
Delineating the concept of corporate social innovation: Toward a multidimensional model
(Inderscience Publishers, 2019)Business organisations are facing increasing pressure over their role in society. Social innovation is a relatively new concept used to define efforts to develop novel and innovative solutions to social challenges. The aim ... -
Using Fuzzy Set Theory in the Comparison of Customer Satisfaction Levels
(Süleyman Demirel Üniversitesi, 2019)Customer satisfaction is the key to the survival and profitability of all businesses. In the ever-changing business world, this concept has gained more importance. In particular, in industries where new firms based on ...