Halkla İlişkiler ve Tanıtım Bölümü Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.12469/61

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Citation - WoS: 2
Citation - Scopus: 4
Do Foreigners Count? Internationalization of Presidential Campaigns
(Sage Publications Inc, 2017) Sevin, Efe; Uzunoğlu, Sarphan
The U.S. presidential elections always attract the attention of foreign audienceswho despite not being able to vote choose to follow the campaigns closely. For a post that is colloquially dubbed as the Leader of the Free World it is not unexpected to see such an interest coming from nonvoters. Mimicking almost hosting a megaevent the elections increase the media coverage on the United States thus making the elections a platform to communicate with the rest of the world and to influence the reputation of the country or its nation brand. This study postulates that the increasing adoption of social media by campaigns as well as ordinary users increase the symbolic importance of presidential elections for foreign audiences in two ways. First foreign audiences no longer passively follow the campaign but rather present their input to sway the American public opinion through social media campaigns. Second foreign audiences are exposed to a variety of messages ranging from official campaigns to late-night comedy shows to local grassroots movements. The audiences both enjoy a more in-depth understanding of the elections campaigns and are exposed to alternative political views. In this study the 2016 U.S. presidential elections are positioned as a megaevent that can influence the American nation brand. Through a comparative content and network analyses of messages disseminated over social media in the United Kingdom Turkey Canada and Venezuela the nation branding-related impacts of election campaigns are investigated.
Citation - WoS: 2
Citation - Scopus: 4
Exploring the City: Perceiving Istanbul Through Its Cultural Productions
(Wiley-Blackwell, 2011) Şenova, Başak
This essay explores the role of Istanbul's 'cultural productions' as components of the city's structure and texture. Istanbul is a city of tensions generated by its countless conflicting and divergent flows which are constantly influenced by socio-economic political and cultural fusions and confusions. It is constantly expanding both horizontally and vertically as evidenced by its central and peripheral settlements illegal dwellings and squatted lands. With each and every new inhabitant further cumulative cultural input is added to the city which also blends social exclusion and transgression (together with axiomatic de facto regulations). The city 'operates' as a jumbled mode of excessive information
Citation - WoS: 4
Citation - Scopus: 7
From Ayran To Dragon Fruit Smoothie: Populism, Polarization, and Social Engineering in Turkey
(USC Annenberg Press, 2020) Karaosmanoğlu, Defne
Food embedded with symbolic meaning has power in politics. Food as political communication is extensively studied as a nation branding and public diplomacy tool. However, academic studies seem to overlook the role that food plays in populism and political polarization. Pointing out a gap in the field, I explore the role of culinary culture in Turkish politics between 2013 and 2019 to demonstrate its polarizing effect and its role in social engineering. I argue that social engineering as part of constructing native/national culinary items, efforts to polarize people through an AKP-sanctioned culinary tradition, and the particulars of the palace menu, are at once contradictory and consistent. Despite government efforts to appeal to average people and to polarize the public both by replacing alcohol with native/national and familiar ayran and grape juice, and by distributing asure to the people, branded with the symbol of the presidency, the palace kitchen has also invoked the neo-Ottoman exotic by serving dragon fruit smoothie and chia seeds.
Citation - WoS: 1
Citation - Scopus: 1
Invented Myths in Contemporary Turkish Political Advertising
(Springer, 2016) Koçer Çamurdan, Suncem; Yalkın, Çağrı
This article focuses on the November 2015 elections in Turkey and analyzes the discourses embedded in the political campaign videos produced and circulated by the Justice and Development Party (ruling party since 2002) Republican People's Party (first political party of the republic) People's Democratic Party (main vehicle of the Kurdish politics) and Nationalist Movement Party (ethno-nationalist party). Republic of Turkey's construction in the national imagination over the past 90 years have both rested on and reproduced a range of themes which are themselves based on recently invented nationalist myths such as the common enemy the multicultural mosaic order and progress fight against imperialism the break from the Ottoman empire and Turkey as bridge between east-and-west. Hence we argue that regardless of their severely diverse stance on key issues in the political realm all the political parties use the hegemony's myths as tools in their advertisements therefore reifying these themes in the public imagination.

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