İşletme Bölümü Koleksiyonu
Permanent URI for this collectionhttps://gcris.khas.edu.tr/handle/20.500.12469/66
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Article Citation Count: 0Babbling Through Social Media: a Cross-Country Study Mapping Out Social Networks Using Ewom Intentions(Springer, 2023) Zülal, İşler; Kıygı-Çallı, Meltem; El Oraiby, MaryamThis research aims to determine the factors affecting the users’ electronic word-of-mouth (eWOM) seeking and sharing intentions and to reveal the interactions among and within clusters using social network analysis (SNA). This study includes three hierarchical sub-studies conducted in two countries, Turkey and Poland. First, we develop a segmentation for social networking site (SNS) users based on the frequency of sharing product-related information on SNSs. Second, we investigate the impact of several factors that affect eWOM seeking and sharing intentions using regression analysis. In the second sub-study, we also include the identified segments developed in the first sub-study as another factor that may have differentiated eWOM intentions. Third, to understand the degree of interaction among SNS users, we apply an SNA using the forecasted eWOM intentions scores from the second sub-study, which gives us hypothetical social networks. The results of SNA present strong interactions inter- and intra-clusters in both countries. Some key findings include the identification of three SNS user segments, including “Middlers,” that may be of particular interest to brands. We also find that in terms of eWOM intentions, users in Turkey are more active than in Poland. Although some predictors of eWOM seeking and sharing intentions differ between the two countries, users intend to be more active in eWOM seeking than in eWOM sharing. The comparative study provides valuable insights for decision-makers to engage different market segments via SNSs with various proposed features using suggested information contents for selected product categories.Conference Object Citation Count: 0Trust, Confidence and E-Commerce in Cyberspace(2002) Güzey, Y.Y.The trust, confidence and e-commerce issues in cyberspace are discussed. Development of commercial activities in the cyberspace hinges on assuring consumers and businesses that their use of network services were safe, secure and reliable. E-commerce requires trust across the spectrum of users and providers of services and goods. The cyberspace will never be completely secure, reliable, trustworthy and involves a calculated risk.Article Brand Love and Brand Forgiveness: an Empirical Study in Turkey(Warsaw: Faculty of Management Publishing House. University of Warsaw, 2022-04-12) Tosun, Petek; Yanar Gürce, Merve; Öncü Eroğlu Pektaş, GüzideBrand love is an interesting and important concept that required further research in brand management. This study tested the impacts of consumer attitudes, subjective norms, and brand anthropomorphization on brand love and brand forgiveness in the framework provided by the theory of planned behavior. Regression analyses showed that brand anthropomorphization and subjective norms have a signifi cant impact on brand love. Brand love positively infl uences brand forgiveness and acts as a mediator between subjective norms, brand anthropomorphization, and brand forgiveness constructs. Besides mediation, brand anthropomorphization directly infl uences brand forgiveness. The fi ndings of this study contribute to the existing knowledge on brand love and brand forgiveness concepts by presenting empirical research fi ndings that investigate brand love antecedents. This study has also shown the signifi cant impact of anthropomorphizing a brand on brand forgiveness and brand love.Book Part Citation Count: 1Global Trends in International Human Resource Management(Cambrıdge Univ Press, 2014) Rofcanin, Yasin; Zingoni, Matthew; İmer, Havva Pınar[Abstract Not Available]Article Citation Count: 0BİRLEŞME VE SATIN ALMA İŞLEMLERİNİN ŞİRKET VE SEKTÖR DÜZEYİNDE ETKİLERİ(2016) Akben Selçuk, Elif; Köksal, Emin; Altıok Yılmaz, Ayşe Dilara[Abstract Not Available]Article Citation Count: 4Political Will, Political Skill, Network Resources and Personal Reputation: a Serial Two-Mediator Model(Sciendo, 2020) Demirbağ, Orkun; Demir, Hale; Yozgat, UğurPurpose: Although social capital and positive reputation in organizations are essential for career success, there is a limited perspective in the literature on the political characteristics (motivation and ability) that enable one to acquire and develop the two elements. This study seeks to investigate the sequential role of political skill and network resources as serial mediators of the political will-personal reputation relationship. Methodology: In total, what provided data for the study were 457 sales executives from 13 different sectors in the cities of Istanbul, Kocaeli, and Bursa, which is an economically leading region of western Turkey. Executives rated their political will, political skill network resources, and personal reputation. Based on the complementary theories of political influence, social network, and signaling, we analyzed the relationships between constructs with structural equation modeling. Findings: Political skill mediated the relationship between political will and network resources, network resources mediated the relationship between political skill and personal reputation, while political skill and network resources sequentially mediated the relationship between political will and personal reputation. Implications: The data were collected from a single source. Practical Implications: Political will, political skill training, and social networks may help individuals manage their personal reputation at work, thus benefiting their careers. Originality/Value: This is one of the first studies to sequentially investigate how individuals' characteristics (motivation and ability) develop their social network and personal reputation at work. Moreover, theories of political influence, social capital, and signaling were jointly used for the first time ever.Article Citation Count: 0Diffusion of Pure and Hybrid Forms of a Practice: Language of Instruction in Turkish Universities, 1983-2014(Wiley Periodicals, Inc, 2020) Topaler, Başak; Üsdiken, BehlülIt is well recognized in the literature that practice variation is an integral part of diffusion processes. What remains less explored is the emergence of distinct forms of a novel practice and the interdependencies in their diffusion. In this study, we make a distinction between the pure version of a practice and ensuing hybrid variants and investigate how diffusion processes unfold for these alternative practice forms. Our empirical investigation in the Turkish higher education field demonstrates that hybrid practice forms became viable alternatives to the pure version of instruction in English and diffused in an interdependent manner. Further, diffusion of pure and hybrid forms was uneven across private and public universities. Our study contributes to the diffusion and practice variety literature as we establish that multiple versions of a practice that diffuse concurrently in a field may be building on or hampering each other, and they may diffuse in fragmented ways across different sub-populations.Conference Object Citation Count: 7Delineating the Concept of Corporate Social Innovation: Toward a Multidimensional Model(Inderscience Publishers, 2019) Esen, Ayla; Maden-Eyiusta, CeydaBusiness organisations are facing increasing pressure over their role in society. Social innovation is a relatively new concept used to define efforts to develop novel and innovative solutions to social challenges. The aim of this study is to conceptualise a novel form of social innovation, namely, ‘corporate social innovation’, by focusing on social innovation efforts initiated by private sector organisations. This study also aims to provide insight into: 1) the definition of corporate social innovation; 2) the key dimensions underlying the social innovation capability of business organisations. Data were collected through semi-structured interviews with 20 experts who play an active role in various social innovation projects in their respective organisations and/or adopt social innovation as an academic field of interest. The interview results extend our conceptual understanding of the corporate social innovation phenomenon by providing a comprehensive definition of the concept and describing a six-factor model of corporate social innovation capability.Article Citation Count: 3Developing a Measure for "connectorship" as a Component of Engaged Leadership(Emerald Group Publishing Ltd, 2016) Dastmalchian, Ali; Rezac, Darcy; Muzyka, Daniel F.; Bayraktar, Seçil; Steinke, Claudia; İmer, Havva PınarPurpose - The purpose of this paper is to report the findings of a mixed methods study that explored how active community engaged and connected managers were in their local and broader communities (engaged leadership, EL). The paper specifically investigates an under researched aspect of EL - "connectorship" - with focus on developing a measure for connectorship. The authors present the conceptual framework for EL, followed by the operationalization of "connectorship" construct. Design/methodology/approach - The paper focusses on developing a measure for connectorship using data from a qualitative study of 18 senior managers followed by a survey of 458 managers in Canada. Findings - Content analyses of qualitative data led to the generation of 93 items measuring connectorship. Based on these items, quantitative analyses of survey data from 453 respondents yielded a final measure of connectorship, which consisted of 28 items explored under eight dimensions. Research limitations/implications - An organization's emphasis on connectedness and engagement of leaders will improve knowledge sharing and better mutual understanding of organizational issues among managers. It will also help attain employment stability and decrease hiring and related costs by reducing turnover. Future research, specifically longitudinal studies of leaders at various organizational levels, could incorporate connectorship as a key criterion for leadership effectiveness. Practical implications - The focus on connectorship skills implies that in organizations the emphasis should go beyond traditional leadership skills development and included the neglected connectorship skills development. Increased connectedness and engagement among leaders will have positive performance implications. Social implications - For effective corporate citizenship, the EL framework and a focus on connectorship would help leaders better understand the importance of social networks, be aware of their own network, and improve their skills in connecting the people within their networks. Originality/value - Using a variable centered approach within the framework of EL the paper contributes to leadership literature by conceptually defining connectorship developing a measure for this construct and testing its psychometric properties.Article Citation Count: 8Revenue Management With Minimax Regret Negotiations(Pergamon-Elsevıer Scıence Ltd, 2016) Ayvaz Çavdaroğlu, Nur; Kachani, Soulaymane; Maglaras, CostisWe study the dynamic bilateral price negotiations from the perspective of a monopolist seller. We first study the classical static problem with an added uncertainty feature. Next, we review the dynamic negotiation problem, and propose a simple deterministic "fluid" analog. The main emphasis of the paper is in analyzing the relationship of the dynamic negotiation problem and the classical revenue management problems; and expanding the formulation to the case where both the buyer and seller have limited prior information on their counterparty valuation. Our first result shows that if both the seller and buyer are bidding so as to minimize their maximum regret, then it is optimal for them to bid as if the unknown valuation distributions were uniform. Building on this result and the fluid formulation of the dynamic negotiation problem, we characterize the seller's minimum acceptable price at any given point in time. (C) 2015 Elsevier Ltd. All rights reserved.Book Part Citation Count: 2Cash Holdings and Corporate Governance: Evidence From Turkey(IGI Global, 2019) Akben Selçuk, Elif; Şener, PınarThis chapter investigates the empirical factors affecting corporate cash holdings with special emphasis on corporate governance variables for a sample of Turkish-listed nonfinancial firms over the period 2006 to 2010. The findings reveal a significant non-linear relation between family ownership and cash holdings. In addition, while board structure does not significantly affect the level of cash holdings, tunneling increases cash reserves of firms. Furthermore, the results indicate that cash flow, leverage, other liquid assets that can be used as cash substitutes, the degree of tangibility of assets, and firm size are important in determining cash holdings among Turkish companies.Article Citation Count: 12Meat Substitutes in Sustainability Context: a Content Analysis of Consumer Attitudes(Routledge, 2020) Tosun, Petek; Yanar, Merve; Sezgin, Selime; Uray, NimetFood consumption affects the environment because it requires the usage of water, land, and oil resources. In particular, the consumption of red meat is associated with sustainability issues. Replacing meat with plant-based meat substitutes offers a useful way of reducing the burden that meat consumption places on the environment and dealing with issues regarding animal welfare. However, consumer acceptance of such products is low in some countries. The purpose of this paper is to clarify consumer attitudes toward meat substitutes and discuss them from a marketing perspective. The findings of this study, which are based on content analyses of web forums in Turkey, indicate that negative consumer perceptions can be categorized into three main dimensions: unhealthy, unusual, and tasteless. A marketing perceptive is used to discuss the findings.Article Citation Count: 2Does governance affect corporate diversification behaviour in emerging markets?(Routledge Journals, Taylor & Francıs Ltd, 2020) Sener, Pınar; Akben Selçuk, ElifThis paper investigates the role of firm-level and country-level governance on corporate diversification behaviour in emerging markets. The results show that firms with combined leadership structure are more diversified while firms with more independent directors are less diversified. There is a U-shaped relationship between ownership concentration and diversification. No significant association between country-level shareholder protection and diversification is demonstrated.Article Citation Count: 24Antecedents and Performance Outcomes of Value-Based Selling in Sales Teams: a Multilevel, Systems Theory of Motivation Perspective(Springer, 2020) Mullins, Ryan; Mengüç, Bülent; Panagopoulos, Nikolaos G.Firms are increasingly deploying a value-based selling (VBS) approach in their sales organizations to drive growth for new offerings. However, VBS adoption remains challenging, signaling that leaders need guidance to motivate VBS. Drawing from the systems theory of motivation, we examine motivational mechanisms at two levels-salesperson and sales team-to understand how to motivate, and benefit from, VBS. Using multisource data (i.e., salespeople, managers, archival performance) from 70 sales teams in a U.S.-based manufacturing and services provider, our findings illustrate drivers and outcomes of VBS. Specifically, we uncover a framework of salesperson, leader, customer, and team factors that help explain salesperson motivation for VBS. Importantly, we link VBS to customers' adoption of new products to support VBS's role for selling new products. Critical for sales team strategy, our model also integrates a team-level motivational mechanism to provide a comprehensive framework for salesperson and sales team motivations and outcomes.Article Citation Count: 1Judgments of Capability and Conformity as Distinct Forms of Social Judgments, and the Way They Interact To Shape Evaluator Decisions(Wiley, 2020) Topaler, Başak; Küp, Eyuep TolunayObjective Social judgments are evaluators' opinions about the social properties of a set of actors. Different types of judgments rendered by the evaluators and potential interactions between them may have major consequences for the actors who are evaluated. In this article, we distinguish between judgments of capability and conformity, and examine their concurrent and interdependent effects on evaluator impressions. Methods We investigate these dynamics in the context of authors competing for the best paper award at the Academy of Management (AoM) conference. Results Findings of our empirical analyses demonstrate interdependent effects of capability and conformity judgments on the committee members' decisions. We demonstrate that evaluators expect greater conformity to their ideal template from more capable actors who have greater potential to contribute to these ideals. Conclusion Our study advances the literature on social judgments by showing that congruence (or incongruence) among distinct types of judgment shape evaluators' decisions, beyond their independent effects.Article Citation Count: 0Joint Pricing and Ordering Problem With Charitable Donations(Mdpi, 2020) Çavdaroğlu, Nur AyvazFinding the correct pricing strategy for a product with multiple versions is an issue for retailers from various industries. In this paper, joint pricing and ordering problem is considered for a product that has two versions at each selling period. Two models, namely with or without the donation option, are analyzed and optimality conditions and monotonicity properties of the decision variables are characterized. When demands of products depend on prices of both versions, donating part of old product inventory would be more profitable for the retailer. Moreover, the donation model would result in less wasted inventory, contributing to sustainability and goals of green economy. Analytical results are supported with numerical analysis of a realistic case.Article Citation Count: 34Municipal Solid Waste Management Via Mathematical Modeling: a Case Study in İstanbul, Turkey(Elsevier, 2019) Çavdaroğlu Ayvaz, Nur; Çoban, Aslı; Fırtına Ertis, İremThe prominence of managing municipal solid waste (MSW) in an efficient and effective manner is increasing from day to day. In this paper, the solid waste management (SWM) system of İstanbul is analyzed by applying the techniques from mathematical programming methodology. In this manner, the solutions of the two optimization problems which aim to minimize the total cost and the environmental effects of SWM, respectively, are presented in this study. Additionally, a sensitivity analysis is performed and a multi-objective problem that combines two problems is presented. In this regard, the application of five MSW management technologies which are currently in use in İstanbul on six waste components is analyzed; and the optimal solution regarding the best mixture of these technologies is developed on a given waste composition. Besides, this optimal solution is compared with the current practice in İstanbul; and recommendations are presented about possible future investments for the policymakers. The results of the study emphasize the importance of material recovery and incineration facilities to improve profitability and to minimize environmental side effects. In particular, material recovery facility (MRF) should be expanded to be able to treat all of metal, paper and plastic from a cost management perspective. Incineration (INC) facility should also be expanded in order to treat plastics or organic waste from a Greenhouse Gas (GHG) minimization perspective. In addition to this, landfill appears to be the most prominent treatment technique according to the current problem parameters. However, regarding the waste composition, the amount of organic waste must be decreased by more than 37% for other waste streams to be treated in different facilities other than landfill. Anaerobic digestion and composting facilities need to be more cost-effective for becoming economically feasible. The methodology represented in this study can be extended and generalized to other cities around the world once the correct problem parameters are specified.Article Citation Count: 0İNSAN KAYNAKLARI MUHASEBESİ: KARŞILAŞTIRMALI BİR DEĞERLENDİRME(Atatürk Üniversitesi İİBF, 2015) Aydın, Sevgi; Çanakçıoğlu, Mustafa; Tuncay Emir, FerhanBu çalışmanın amacı, işletmeler için önemi gün geçtikçe daha belirgin hale gelen insan kaynaklarını, muhasebe sistemi ile ilişkilendiren insan kaynakları muhasebesini (İKM) değerlendirmek ve yönetime daha etkin karar desteği sunabilmek için insan kaynağı maliyetlerini doğru ve güvenilir bir şekilde ölçmeyi sağlayacak yöntemleri karşılaştırmaktır. Bu amaç kapsamında öncelikle İKM’nin amaçları ve fonksiyonları anlatılmıştır. Daha sonra insan kaynağı maliyetlerini ölçme yöntemleri çeşitli yönleriyle açıklanmış ve değerlendirilmiştir.Other Citation Count: 0Faize Dayalı Swap Sözleşmeleri ve Muhasebeleştirilmesi(Kenan ÇELİK, 2016) Tuncay Emir, Ferhan; Cengiz, HülyaVadeli işlem sözleşmeleri, işletmelerin maruz kaldığı riskleri en aza indirmek amacıyla kullanılan finansal araçlardır. Vadeli işlem sözleşmelerinde en çok kullanılanlardan biri faize dayalı swap sözleşmeleridir. Faize dayalı swap sözleşmelerinde taraflar, belirli bir süre boyunca belirli miktarlarda ödeme yükümlülüklerini birbirleriyle takas ederler. Faize dayalı swap sözleşmeleri riskten korunma veya spekülatif amaçlı gerçekleştirilmektedir. Sözleşmeye hangi amaçla taraf olunuyorsa, buna göre bu işlemlerden sağlanan kazanç ya da kaybın muhasebeleştirilmesi ve raporlanması da farklılık gösterecektir. Swap sözleşmesin amacı riskten korunma ise bu durumun finansal tablolara da yansıtılması gerekir. Bu çalışma kapsamında faize dayalı swap işlemlerinin muhasebeleştirilmesi Uluslararası Muhasebe Standartları (IAS)/Uluslararası Finansal Raporlama Standartları (IFRS) çerçevesinde ele alınmıştır. Vadeli işlemlerin muhasebeleştirilmesi, uluslararası standartlarda riskten korunma temeline dayanır. Bu nedenle, bu çalışmada riskten korunma amaçlı bir swap örneği verilip, süreç içindeki yapılması gereken işlemler ve dönem sonunda mali tabloların nasıl etkilendiği anlatılmıştır.Article Citation Count: 0Pazarlamada Yeni Bir Yaklaşım: Girişimsel Pazarlama(TÜRKİYE EKONOMİK VE MALİ ARAŞTIRMALAR VAKFI, 2017) Kiygi Calli, MeltemLiteratür taraması şeklinde gerçekleştirilen bu çalışmada girişimsel pazarlama kavramsal olarak ele alınmıştır. Çalışmada girişimsel pazarlamanın tanımı ve yedi farklı boyutu, girişimsel pazarlama ve geleneksel pazarlamanın strateji, taktik ve süreç yönünden farklılıkları ve pazarlama işlevlerine farklı yaklaşımlar olarak gerilla pazarlama, fısıltı pazarlaması ve viral pazarlamaya yer verilmiştir. Böylece girişimsel pazarlamayı benimseyen bir işletmeye, pazarlama strateji ve taktiklerini nasıl uygulaması gerektiği konusunda bilgi sağlamak ve farkındalıklarını artırmak amaçlanmaktadır. Çalışmanın sonunda araştırmanın sınırlılıkları ve gelecek çalışmalar için öneriler sunulmaktadır.
