Scopus İndeksli Yayınlar Koleksiyonu
Permanent URI for this collectionhttps://hdl.handle.net/20.500.12469/1248
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Book Part If Streaming Doesn't Pay the Bills, Will Advertising(University of California Press, 2025) Sesigür, O.Book Part Competition for a Social Purpose(Nova Science Publishers, Inc., 2025) Çarboğa, O.S.; Sanje, G.; Taşçi, N.G.The world is facing some difficult times regarding environmental and social challenges. For the sake of Earth's future, all parties, including governments, businesses, and civil society, must act in ways that benefit these challenges. Yet, as evident, the efforts of business networks and governmental institutions are insufficient and lack the focus and stability that make it necessary for civil society and purposeful entrepreneurs to act. One of the actions that can make a small but impactful difference comes from social entrepreneurs and marketers. In this study, concepts such as social entrepreneurship, social marketing, purpose, and greenwashing will be discussed through a literature review and case analysis. An entrepreneurial business that aims for positive change and impact, Bego Jean's case, will be examined to understand purposeful brands and hopefully support the development of such purposeful enterprises. © 2025 Nova Science Publishers, Inc. All rights reserved.Book Part Conclusion (Speculative)(Taylor and Francis, 2025) Burgoyne, R.; Bayrakdar, D.Editorial Introduction: Understanding Experiential Marketing(Goodfellow Publishers Ltd, 2025) Correia, A.; Kozak, M.Conference Object Exploring Urban Spaces Through Virtual Soundwalk: Derinkuyu Underground City(Society of Acoustics, 2025) Nas, S.; Şaher, K.; Aytıs, S.; Mıhçı, G.Soundscape research plays a vital role in understanding historical environments by complementing visual interpretation and enhancing spatial perception. This study is part of a doctoral research which focuses on uncovering the acoustic identity and soundscape of Derinkuyu Underground City, a unique subterranean heritage site in Cappadocia, Turkey. Adapting the framework of ISO/TS 12913-2:2018, the research integrates soundscape methodologies with virtual reality (VR) to reconstruct the auditory experience of the site. Virtual soundwalk as an innovative method is significant in defining soundscapes and uncovering their historical narratives. This particular study aims to adapt and refine the virtual soundwalk methodology outlined in ISO/TS 12913-2:2018 to describe the soundscape of Derinkuyu Underground City, an urban-scale interior environment. Key interior typologies were identified based on function, scale, and spatial hierarchy, forming a structured VR soundwalk that guides participants through different levels of the city, from the entrance to the deepest, seventh level. The chosen typologies represent the entirety of the city's levels and spaces. The models integrate distinctive sound sources specific to each interior space, establishing a taxonomy and enriching these environments with sound scenarios. The scenarios were auralized using ODEON software and integrated into the virtual reality models. Auralized sound scenarios, developed using ODEON software, were embedded into 3D VR models to simulate the acoustic conditions of the underground spaces. At designated listening points, participants experience immersive reconstructions of historical soundscapes, reflecting the functional and social dynamics of the site. This study underscores the significance of soundscape in interpreting cultural heritage and highlights the potential of VR technology in preserving and experiencing historical acoustic environments. By refining virtual soundwalk methodologies, it contributes to advancing soundscape research and its applications in heritage conservation. © Copyright 2012 - 2025 IIAV - All Rights Reserved.Conference Object Acoustic Assessment of Shared Office Spaces: A Case Based Study(Society of Acoustics, 2025) Kelle, D.; Şaher, K.; Ustundag Ganic, O.This study investigates the acoustic conditions in shared flex-desk office spaces, where user requirements differ from those in traditional permanent open-plan offices. Unlike conventional office environments, shared workspaces accommodate a diverse and dynamic user base, necessitating greater flexibility in acoustic and spatial design. To assess the acoustic environment and user preferences, both subjective and objective data were collected. Subjective data was obtained through questionnaire, capturing occupants’ perceptions of noise levels, and overall comfort. Objective measurements were conducted to show activity noise levels during a typical workday. The data collected was then compared with assessment parameters defined in standard ISO 22955:2021, to identify discrepancies in user needs and expectations. The findings indicate that shared desk open-plan offices exhibit higher ambient noise levels than traditional open-plan offices, with intelligible speech being the most dominant source of disturbance. While perceived noise levels strongly correlated with disturbance, noise disturbance was not significantly linked to work load related factors, suggesting user adaptation or task-specific resilience. These results highlight the need to reassess conventional acoustic standards, such as ISO 22955:2021, to better accommodate the unique dynamics of shared workspaces. Specifically, shared workspace users show greater flexibility in noise levels and demands in spatial configurations, promoting the networking and transition of knowledge and collaborative nature of these environments. This study underscores the limitations of applying traditional office acoustic standards to shared environments and suggests the necessity for revised criteria that better reflect the unique demands of these spaces. © Copyright 2012 - 2025 IIAV - All Rights Reserved.Article Better Reflective Functioning in Mothers Linked To Longer Joint Attention With Infants(Elsevier Ltd, 2026) Koç, N.; Ünlü, H.; Uzundag, B.A.Joint attention is a foundational precursor to later developmental outcomes such as vocabulary, intelligence, and theory of mind. Previous research has shown that maternal sensitivity, depressive symptoms, and parent-child attachment security are associated with attention-sharing behaviors between mothers and their infants. The present study examined the relationship between mothers’ reflective functioning (the ability to recognize and interpret one’s own and one’s child’s mental states, as well as the behaviors motivated by those mental states) and joint attention. Data were collected from 72 infants aged 10–16 months and their mothers. Results indicated that mothers who reported greater difficulty in understanding and distinguishing between their own and their child's mental states (i.e., higher prementalization) tended to engage in joint attention episodes that were shorter and more frequent, and they were also more likely to terminate these interactions. In contrast, mothers expressing greater interest and curiosity about their infants’ mental states spent longer periods in joint attention, initiated these episodes less often, and were less inclined to terminate them. Additionally, mothers who felt more certain about their infants’ mental states were less likely to end joint attention episodes. After controlling for infant age and socioeconomic status, higher levels of interest and certainty continued to predict lower maternal termination, while prementalization was still linked to a higher number of joint attention episodes. These findings suggest that mothers’ perceptions of their infants’ mental states shape how they engage in shared attention during everyday play interactions. © 2025 Elsevier Inc.Book Tourism Marketing: The Experiential Perspective(Goodfellow Publishers Ltd, 2025) Correia, A.; Kozak, M.Tourism Marketing: The Experiential Perspective could not be more relevant in today's dynamic tourism landscape. As global travel faces shifting consumer expectations, rapid digital transformation, and mounting sustainability demands, this timely volume brings together cutting-edge research and critical insights into the power of experiential marketing to shape the future of tourism. This edited collection explores how immersive, emotionally resonant, and technologically driven marketing strategies are redefining the relationships between tourists, destinations, and communities. The chapters highlight innovative approaches that move beyond traditional promotion, emphasizing the creation of authentic and memorable experiences that foster deeper consumer engagement, brand loyalty, and sustainable development. Drawing on a diverse range of perspectives from leading scholars and emerging voices, Tourism Marketing: The Experiential Perspective examines the intersections of sensory experience, digital tools, and community-based tourism. It is an essential resource for students, researchers, industry practitioners, and policymakers seeking to understand and apply experiential marketing in the evolving tourism sector. © Goodfellow Publishers, 2026. All rights reserved.Book Hollywood Is Everywhere: Global Directors in the Blockbuster Era(Taylor and Francis, 2025) Behlil, M.Hollywood has a long tradition of bringing in emigre directors from around the world, dating back to the silent era. Today, as the film industry is ever more global, the people who make blockbuster movies seemingly reflect this tradition, hailing from many countries across the world. But that fact hides a fundamental difference, one that Melis Behlil examines in Hollywood is Everywhere: today's Hollywood studios are themselves transnational, with ownership structures and financial arrangements that stretch far beyond the borders of the United States. Seen in that context, today's international directors are less analogous to the emigre talent of the past than to ordinary transnational employees of other major global corporations. © M. Behlil / Taylor & Francis Group 2016. All rights reserved.Conference Object Sentimap: Spatiotemporal Mapping of Emotions in Historical Newspapers Using LLMs(Association for Computing Machinery, Inc, 2025) Firat, T.; Ileri, B.SENTIMAP is a data-driven visualization project that maps historical emotional trends across Turkish urban districts from 1970 to 2024, generating district-level maps where colors reflect emotional shifts over time. It simultaneously visualizes periodic emotional summits, emotional apexes, and aggregate emotional volume, offering a rich spatiotemporal understanding of how public feeling accumulates, intensifies, and transforms alongside socio-political developments. This enables a more nuanced reading of the emotional dimensions that unfold in tandem with historical change. It adopts a more robust and flexible approach by leveraging large language models (LLMs), which excel at capturing context, tone, and nuance within complex linguistic structures. Unlike conventional techniques that rely on custom rule sets, labeled training data, or rigid pipelines, LLMs generalize emotional understanding across varied historical and stylistic texts with minimal preprocessing. This results in a more scalable and accurate emotional extraction process - especially valuable when working with decades of unstructured, archival media. This approach is particularly significant for Turkish, a language that poses unique challenges for natural language processing (NLP) due to its agglutinative structure, extensive morphology, and complex grammar. These linguistic features often undermine the effectiveness of traditional emotional analysis methods such as lexicon-based scoring or statistical classifiers - challenges that LLMs are uniquely positioned to overcome. © 2025 Copyright held by the owner/author(s).Conference Object OB-IDS: Optimized BERT-Based Intrusion Detection System(Institute of Electrical and Electronics Engineers Inc., 2025) Ates, G.; Celebi, B.; Semerci, U.A.; Capkan, E.; Yildirim, B.; Ar, I.; Arsan, T."OB-IDS (Optimized BERT-based Intrusion Detection System)"presents a lightweight IDS optimized for the resource-constrained environments. The proposed system which employs quantization, pruning, knowledge distillation and self distillation methods is developed in a multi-stage optimization manner. It was evaluated on UNSW-NB15 and CIC-IDS2017 datasets. The proposed system was found to significantly reduce the inference time and memory usage while maintaining high classification accuracy. The experimental results demonstrate the applicability of Transformer-based IDSs for real-time threat detection in resource-constrained environments. © 2025 IEEE.Article Computational Assessment of Hemodynamics in Asymmetric-Type Lesion of Idealized Coronary Stenoses(Springer Science and Business Media Deutschland GmbH, 2025) Oyejide, A.J.; Abodunrin, O.D.; Ige, E.O.; Awonusi, A.A.Purpose: Coronary artery stenosis, characterized by the narrowing of the arterial lumen, significantly alters blood flow and contributes to the progression of cardiovascular diseases. This study investigates the hemodynamic effects of different stenosis morphologies, all maintaining an 80% lumen reduction, to determine how variations in shape influence flow behavior and mechanical stresses. Methods: We employed computational fluid dynamics (CFD) to analyze five idealized stenosis geometries with the following asymmetric and symmetric configurations: C1 (10% and 70%), C2 (20% and 60%), C3 (30% and 50%), C4 (40% and 40%), and C5 (0% and 80%). Using physiological pulsatile flow conditions, we evaluated key hemodynamic parameters, including velocity profiles, wall shear stress, and pressure distribution. Results: Despite having the same degree of lumen reduction, each stenosis configuration produced distinct hemodynamic profiles. Asymmetric stenoses, particularly the C1 and C2 cases, exhibited pronounced flow disturbances, higher wall shear stress at the stenosis throat, and increased post-stenotic turbulence. In contrast, symmetric stenoses, such as C4, demonstrated more uniform flow and reduced vortex formation. These findings suggest that stenosis morphology plays a crucial role in determining local flow dynamics. Conclusion: Our findings challenge the common practice of generalizing results across stenosis configurations without considering morphological variations, which is prevalent in many CFD studies using idealized models. This study emphasizes the need for stenosis-specific assessments in CFD analyses and clinical interpretations to improve the accuracy of diagnostic tools, optimize personalized treatment strategies, and guide the design of medical devices such as stents. © The Author(s), under exclusive licence to The Brazilian Society of Biomedical Engineering 2025.Conference Object Optimization of the First-Mile Pickup Problem: A Real-Life Case Study(Avestia Publishing, 2025) Gökdaǧ, Z.H.; Türkmen, A.D.; Cebeci, S.This study presents an optimization model for a logistics company to solve the first-mile pick-up problem. The first-mile pick-up stage is a vital element in the entire supply chain process, as inefficiencies in this phase can lead to significant delays and increased costs throughout the entire delivery network. The first-mile pick-up problem is the problem of collecting parcels from supplier companies to the target points with minimum cost. Determining optimal routes for parcel pickup vehicles is critical to minimize operational costs while meeting all constraints. Efficient routing ensures that resources such as fuel, driver hours, and vehicle capacity are effectively managed, preventing unnecessary delays and additional expenses. In the first-mile pick-up problem, there are constraints such as determining the order of visits to companies, satisfying time windows, having fixed source-target points for routes, not exceeding vehicle capacities, observing maximum distance limits, and visiting each customer point only once. Effectively addressing these constraints is essential to ensure that the model delivers practical and actionable solutions for real-world scenarios. While similar optimization models exist in the literature, none completely matches all aspects of our problem. This limitation highlights the need for a model that comprehensively addresses the unique challenges presented in first-mile logistics. Existing approaches like the Open Vehicle Routing Problem with Time Windows (OVRPTW) [1], Close-Open Vehicle Routing Problem with Time Windows (COVRPTW) [2], MultiDepot Open Vehicle Routing Problem with Time Windows (MDOVRPTW) [3,4,5,6], and Multi-Depot Multiple Terminal Hamiltonian Path Problem (MDMTHPP) [7,8] each address different subsets of these constraints. Among these, MDOVRPTW emerges as the closest candidate to our problem requirements, however, this model does not include routing for fixed source-target points and maximum distance constraints. The first-mile pick-up problem is named as the multi-depot open vehicle routing problem with time windows and fixed target points (MDOVRPTW ft) and a mathematical model of the problem is created. The mathematical model of the problem was coded in IBM ILOG CPLEX Optimization Studio and applied to a real-life example. As a real-life example, the location of supplier companies and vehicles connected to a branch depot of a logistics company are considered. A distance matrix was created using the latitude-longitude information of the supplier companies in Open Route Service. This method ensures accurate distance calculations, which are crucial for generating optimal routes that align with real-world conditions. The observed total distance cost according to preferences of the vehicle drivers and the optimal total distance costs obtained from the model are calculated for three consecutive days. By comparing these results, the model's effectiveness in minimizing costs while ensuring practical feasibility is demonstrated. It is concluded that there is an average 49% improvement in the total distance cost for these three days. © 2025, Avestia Publishing. All rights reserved.Book Refugees and Migrants in Contemporary Film, Art and Media(Taylor and Francis, 2025) Bayrakdar, D.; Burgoyne, R.Migration in the 21st century is one of the pre-eminent issues of our present historical moment, a phenomenon that has acquired new urgency with accelerating climate change, civil wars, and growing economic scarcities. Refugees and Migrants in Contemporary Film, Art and Media consists of eleven essays that explore how artists have imaginatively engaged with this monumental human drama, examining a range of alternative modes of representation that provide striking new takes on the experiences of these precarious populations. Covering prominent art works by Ai Weiwei and Richard Mosse, and extending the spectrum of representation to refugee film workshops on the island of Lésbos as well as virtual reality installations of Alejandro G. Iñárritu and works by Balkan and Turkish directors, such as Melisa Önel, the chapters included here focus on the power of aesthetic engagement to illuminate the stories of refugees and migrants in ways that overturn journalistic clichés. © 2022 The authors/Taylor & Francis Group.Book Part Coordinating Banking Regulations and Green Transition: The Turkish Experience(Springer Science+Business Media, 2025) Coban, M.K.Green transition poses non-negligible financial and coordination challenges. These challenges are more acute in major developing countries, where policy capacity deficiencies and limited financial resources are more pronounced. This chapter examines the existing policy coordination attempts and arrangements in Turkey. The country has announced a net-zero target and has published a national action plan. Besides, the country is engaging in developing banking regulations to stimulate and finance green transition. In light of these attempts and arrangements, the chapter discusses the current coordination arrangement and bank regulations. In so doing, the chapter sheds light on policy capacity deficiencies, political and economic challenges, and bureaucratic politics as the three major impediments against an effective coordination of green transition while ensuring to stimulate and finance green transition on the back of banking regulations. © 2025 The Editor(s) (if applicable) and The Author(s).Article Smartphone Selection with HF-MEREc and HF-MEREc(SAGE Publications Ltd, 2025) Samanlioglu, F.; Küp, E.T.; Sarıhan, S.A.; Gün, A.In the rapidly changing world of e-commerce logistics, selecting the best custom-designed smartphone is crucial for operational efficiency. Motivated by this need, in this study, a hybrid multi-criteria decision-making (MCDM) approach is presented for assessing custom-designed smartphones for a crowdsourced e-commerce logistics firm in Turkey, HepsiJET. This approach addresses various possibly contradictory qualitative and quantitative criteria, requiring a hybrid MCDM method like the proposed HF-MEREC-COBRA (hesitant fuzzy - Method based on the Removal Effects of Criteria - Comprehensive Distance Based Ranking) for decision-making. The HF-MEREC-COBRA method uses the hesitant fuzzy Method based on the Removal Effects of Criteria (HF-MEREC) to compute criteria weights, followed by the use of hesitant fuzzy Comprehensive Distance Based Ranking (HF-COBRA) to evaluate and rank smartphone options. Integration of MEREC and COBRA methods with the use of Hesitant Fuzzy Linguistic Term Sets (HFLTS) and the concept of hesitant fuzzy sets (HFS), namely HF-MEREC-COBRA, has never been studied in the literature. For comparative analysis, the HF-MEREC-TOPSIS (HF-MEREC-Technique for Order Preference by Similarity to Ideal Solution) method is also applied to the same problem. A case study is conducted where five smartphone alternatives are evaluated by five expert decision-makers (DMs) using twenty-seven evaluation criteria. Both HF-MEREC-COBRA and HF-MEREC-TOPSIS methods yielded the same ranking, which resulted in Xiaomi Redmi Note 11 Pro 128 GB 8 GB Ram (A2) being the best alternative. A sensitivity analysis is performed, revealing that HF-MEREC-COBRA maintains strong robustness against moderate variations, up to ±40%, in criterion weights. © The Author(s) 2025. This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).Book Part Isn’t It an Environmental Catastrophe: Analyzing the Russian War on Ukraine in the Context of Environmental Security(Springer Science+Business Media, 2025) Sönmez, D.; Kaya Sönmez, S.The Russian War on Ukraine since February 2022 has caused multidimensional catastrophes in relation to human, economic, cultural, infrastructural, political, and environmental impacts. Of particular concern is the impact on Ukraine’s biodiversity, one of the most diverse in the European region, as well as the water resources within the borders of Ukraine. The main focus of this study is to analyze the ongoing ecological catastrophe caused by the Russian War on Ukraine, from the environmental security perspective. It examines the disparity between the environmental policies of the Russian Federation and the ongoing environmental destruction caused by the military invasion of Ukraine. Using the process tracing, content analysis and case study as methodological approaches, the study contributes to understanding the Russian War on Ukraine through a contemporary and analytical approach and reveals the inconsistent parts of Russian environmental policies. It also provides some broader insights into the role of environmental security during the war in the Anthropocene age. © 2025 The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.Article Evaluation of the Selection of Low-Bed Trailers in the Transportation of Oversized and Overweight Cargo: A Hybrid Picture Fuzzy CRITIC-MARCOS Model(Scientific Oasis, 2025) Faruk Görçün, Ö.F.; İyigün, I.Project logistics consists of operational processes that require attention, especially involving the transportation of heavy and sensitive loads. Trailer selection is a critical factor for the successful completion of projects, as trailers play a fundamental role in the safe and efficient transportation of loads. The characteristics of the cargo to be transported and the transportation requirements affect the type and characteristics of the trailer. Choosing the wrong trailer can lead to disruption of projects, additional costs, safety risks, and environmental damage. In addition, the use of improper equipment can compromise road safety and cause legal problems. Therefore, the choice of trailers is of great importance. The presence of many criteria in the selection process complicates this process. The excess of influencing factors requires the use of multi-criteria decision-making methods. This study presents a roadmap to guide decision-makers in selecting trailers for project logistics and heavy transportation using a hybrid decision-making procedure. This procedure combines the Picture Fuzzy CRITIC method, which is a multicriteria decision-making technique that deals with subjective and imprecise information, and the MARCOS method, which is a multi-criteria decisionmaking technique that identifies the best alternative based on the shortest distance from the positive ideal solution and the farthest distance from the negative ideal solution. The results show that carrying capacity is more critical than economic criteria. The results of a comprehensive robustness test confirm the results obtained in the study. © The Author(s) 2025.Article Moral Framing Effects on Environmental Attitudes: A Conceptual Replication and Extension of Feinberg and Willer (2013)(Academic Press Ltd- Elsevier Science Ltd, 2025) Cavdar, Dilara; Tepe, Beyza; Saribay, S. Adil; Yilmaz, OnurcanThis study investigates the relationship between moral framing, political orientation, and pro-environmental attitudes, replicating and extending Feinberg and Willer (2013) in a non-Western context. Using a Turkish-speaking sample (N = 699), we examined the effectiveness of care and sanctity-framed messages and the moderating role of actively open-minded thinking (AOT). Our findings partially replicated the original study. Sanctity framing increased pro-environmental attitudes among conservatives, while care framing had no significant effect. Political conservatism was negatively associated with pro-environmental attitudes, confirming prior findings. Exploratory analyses revealed that AOT moderated the effects of sanctity framing on environmental attitudes, with individuals low or moderate in AOT being more responsive. Both care and sanctity frames increased environmental donation, addressing the intention-behavior gap. However, cultural nuances, such as the collectivist orientation of the sample, may have influenced the care frame's ineffectiveness. The study highlights the importance of cultural context in moral framing research and underscores the need for context-specific climate communication strategies.Article Exploring the Relation between Gesture Presentation Perspective and Children's Spatial Performance(John Benjamins Publishing Co, 2025) Orakci-Beyaztas, Elif; Karadoller, Dilay Z.The study investigated whether the perspective of multimodal input in visuospatial maps predicts children's spatial performance, particularly verbal recall and direction-following behavior. 5-year-old monolingual Turkish children were engaged in the Directions Task, which included visuospatial maps and videos of a speaker describing routes on maps in three conditions: Speech-Gesture combination with a front-facing view, Speech-Gesture combination with an upper back angle, and Speech-only condition with a front-facing view for control. Children were asked to verbally recall and draw the route described in the videos. They also engaged in perspective-taking, mental rotation, and relational reasoning tasks. Results showed that children's verbal recall, but not necessarily behavioral recall, was enhanced by receiving multimodal directions. Moreover, children's relational reasoning and perspective-taking abilities modulate their verbal recall performances. The results of this study underline the importance of multimodal input and presentation perspective in enhancing children's spatial performance.
